Does anyone know of the companies that help find good business names? I spent a lot of time coming up with a catchy business name for a financial services firm but no luck. Also, does anyone know good crowdsourcing sites? It makes sense to pay for the services than spending a lot of time coming up with your own.
      Answer1:Whats in a name? A lot, when it comes to small-business success. The right name can make your company the talk of the town; the wrong one can doom it to obscurity and failure. If youre smart, youll put just as much effort into naming your business as you did into coming up with your idea, writing your business plan and selecting a market and location. Ideally, your name should convey the expertise, value and uniqueness of the product or service youve developed.Theres a lot of controversy over what makes a good business name. Some experts believe that the best names are abstract, a blank slate upon which to create an image. Others think that names should be informative, so customers know immediately what your business is. Some believe that coined names (names that come from made-up words) are more memorable than names that use real words. Others think most coined names are eminently forgettable. In reality, any type of name can be effective if its backed by the appropriate marketing strategy.Do It Yourself?Given all the considerations that go into a good company name, shouldnt you consult an expert, especially if youre in a field in which your company name will be visible and may influence the success of your business? And isnt it easier to enlist the help of a naming professional?